Why it’s important for your Business to hire a SEO (Search Engine Optimization) Agency

The statistics are disheartening…Did you know that a whopping 8 out of 10 (80%) of businesses fail in the first 18 months? This is according to Bloomberg. In an interview to Inc. Magazine serial entrepreneur, billionaire and owner of the Dallas Mavericks insists that most businesses fail because of lack of preparedness and inadequate understanding of how to attract and retain the attention of the target market

• How do you ensure your business does not fall under the 80% that is doomed to fail?

A website is arguably the best and most reliable way for a small business to enhance its online presence. Just having a website is however not enough. It needs to be a great website that can attract and retain the attention of the target audience. While website design is important, it does help ensure that your site is easily discoverable by the main search engines such as Google, Yahoo and Bing. To survive and thrive in an aggressively competitive environment, a business needs a website that is ranked highly on search engines and this can only be achieved through SEO (Search Engine Optimization). An online marketing service like SEO is mandatory to grow your business which can be done by a marketing consultant. The competition for top organic search real estate is currently at an all time high. Reaching the first page of search engines has always been extremely challenging. Sadly, constant changes in algorithms and the way search engines such as Google index content has made it even harder. Bad SEO can substantially harm your brand and online profile; it is therefore imperative to do it correctly even if it means the help of hiring external helps

Still skeptical!

Here are 7 main reasons why it is important to hire an SEO Company:

increase visitors to a local business:

1.) Access to professionals with extensive knowledge and expertise in SEO

SEO is a vast field that keeps on changing. A professional firm is equipped with knowledgeable and experienced experts who not only employ the best practices of coding and are also up to date with techniques that optimize the structure of a business site. MarketFuelMediaJax – search engine optimization firm firm has the manpower, time and resources to analyse how a website is performing and also carry out advanced keyword research on what audiences are searching for in your specific industry. Additionally since MarketFuelMediaJax is a professional SEO company which is capable of evaluating competitor’s strategies to ascertain what works for them. Finally we create a plan which acts as a blueprint to help you produce search-engine friendly content that guarantees high ranking on all search engines.

2.) Professional SEO firms keep up with the constant changes Did you know that Google updates search engine algorithm several times in a day? According to Rand Fishkin who founded Moz.com, one of the authoritative websites on SEO; it is virtually impossible for busy marketing executives to concentrate on tracking and implementing changes as quickly as possible. For example, one of Google’s updates dubbed � Mobile Geddon’ went live on April 21st in 2015. Within a few days, businesses that were prepared and hence aware of the change afforded a significant ranking increase in mobile searches. On the other hand, sites that were unprepared hence unaware of this algorithm update watched as their mobile web traffic rapidly declined. It is the business of a professional SEO firm to know precisely when algorithm updates are likely to kick in and ensure they are implemented seamlessly and right on time.

3.) Cost effective A business spends a considerable amount of money optimizing a website for organic searches. Without a reasonable degree of expertise, you are wasting valuable funds. SEO is only cost-effective when it is a consistent and continuous process.

4.) Avoid costly SEO mistakes Time is money in business and this is particularly true when it comes to search engine optimization. What may appear to a novice as an insignificant error can lead to a he problem with search engines? For instance; using a primary keyword too often or even naming images incorrectly can constitute over-optimization even if you did not necessarily do it intentionally. Keep in mind that search engines penalize optimization and can even blacklist your site resulting in:Loss of traffic

• Reduced sales leads
• Need to spend a lot of money and time regaining high rankings on search engines

5.) Comprehensive analysis of results No matter how well your business website is optimized, SEO (search engine optimization) can only serve you if the results are comprehensively analyzed regularly then adjustments made accordingly. Some metrics that require consistent monitoring include:

• Number of visitors who are referred by the search engines
• Ranking of phrases and key terms
• Conversion rates affiliated with particular search queries

Since professional SEO firms consistently monitor all metrics, any drop in traffic is instantly diagnosed then addressed promptly.

6.) Provide easy-to-understand reports Detailed and factual reports are indispensable because they help a business evaluate whether you are achieving set objectives. Additionally, these reports also come in handy in ascertaining the impact of SEO in marketing and staying abreast with what competitors are doing. MarketFuelMedia is equipped with professionals who understand the statistics in reports and then covert them into useful intelligence that a business can easily digest and use to enhance online visibility.

7.) Finally Marketfuelmedia – Our SEO Experts helps to improve ROI (Return on Investment)

Contracting SEO to a professional marketing Firm like Market Fuel Media JAX helps a business to realize the full benefits of their expenditure. A trustworthy digital marketing company like Market Fuel Media Jax will deliver against specific measurable objectives hence boost brand recognition and improve return on investment. Clearly, an SEO(search engine optimization) firm is an indispensable investment for every business in Jacksonville, Florida, aiming at attracting and retaining consumer interest. Bottom-line Search Engine Optimization is critical to your bottom line. After all the main purpose of building a site is to get more business. This means that unless a website is easily discoverable, there is really no point to having one in the first place. Get your business to the top with Market Fuel Media Jax – seo experts.